Isagenix Raises Nearly $100,000 for Make-A-Wish® at Event
Company Also Connects Be The Match® With Hundreds of Potential Donors
Isagenix International, a global health and wellness company providing nutrition and lifestyle solutions, raised nearly $100,000 for Make-A-Wish at New Year Kick Off (NYKO), an annual event for the company’s independent distributors. The fundraising effort was the latest example of Isagenix embodying its core value of contribution by giving back to others. The company, its distributors, and its employees support several charities throughout the year.
Isagenix is one of Make-A-Wish’s largest sponsors. In 2017, the company donated nearly $3 million to the nonprofit. Since 2012, Isagenix and its customers have raised nearly $9 million for Make-A-Wish in 12 countries, helping it grant over 938 wishes worldwide to deserving children with critical illnesses.
At NYKO in Phoenix, Isagenix invited Madison onstage to share about her sister, Mia, a teen with a rare bone marrow disorder called Diamond Blackfan Anemia. Mia’s bone marrow does not make red blood cells, so she must receive monthly blood transfusions. Because there’s no cure for the disorder, Mia is hoping for a bone marrow transplant, but must first find a donor. To support that search, Isagenix hosted Be The Match, a bone marrow registry, at NYKO and at company headquarters in Gilbert. At NYKO, more than 350 independent distributors had a 10-second cheek swab to see if they’re a match for Mia or another individual waiting for a transplant. At Isagenix, 44 employees were swabbed. If Be The Match identifies any of the participants as matches, a process that takes four to six weeks, it will contact those people.
“Isagenix commends both Make-A-Wish and Be The Match for their tireless and inspiring work,” said Isagenix Chief Executive Officer Travis Ogden. “We are truly honored that our first major charitable effort of 2018 benefited such terrific organizations, and grateful that our employees and independent distributors gave to them so generously.”
Make-A-Wish will appear at another Isagenix event, Canada Celebration, in April. Isagenix will reveal to a child onstage at the Vancouver event that his one true wish will soon come true. The company’s last onstage wish reveal was at its Global Celebration in August when it announced Triston’s wish to go to Hawaii would be fulfilled.
Make-A-Wish® creates life-changing wishes for children with critical illnesses. We seek to bring every eligible child's wish to life because a wish is an integral part of a child's treatment journey. Research shows children who have wishes granted can build the physical and emotional strength they need to fight their illness. Make-A-Wish is the world’s leading children’s wish-granting organization, serving children in more than 50 countries worldwide. Together, generous donors, supporters, staff, and more than 40,000 volunteers grant a wish every 17 minutes, on average, somewhere in the world. Since 1980, Make-A-Wish has granted nearly 450,000 wishes to children, with more than 30,000 last year alone. For more information about Make-A-Wish America, visit wish.org, and for more information about Make-A-Wish International, visit worldwish.org.
About Isagenix International
Established in 2002, Isagenix International believes that everyone deserves to experience a healthy, joyful, and abundant life. The global wellbeing company artfully crafts more than 175 effective products and offers a supportive community for its more than 550,000 customers worldwide. Isagenix shares its products through a network of independent distributors in 26 markets: the United States, Canada, Puerto Rico, Hong Kong, Australia, New Zealand, Taiwan, Mexico, the United Kingdom, Ireland, the Netherlands, Belgium, Spain, South Korea, Austria, Denmark, Finland, France, Germany, Italy, Japan, Norway, Poland, Portugal, Sweden, and Switzerland. The private family-owned company has its world headquarters in Gilbert, Arizona. For more information, visit Isagenix.com.